I empower Christian women entrepreneurs to create greater financial freedom, flexibility and impact.
Does any of this sound like you?
You have no idea how to make the time and money you need so you can make a bigger impact in other people’s lives
You can’t figure out how to manage all of the tedious admin tasks that need to get done in your business every day to make things run smoothly
You’re so busy putting out fires all day that you get distracted and never have enough time to focus on what you love to do
You’ve been struggling to get more clients so you can make more sales without coming across as a pushy, desperate jerk
If so, you’re in the right place!
You want to make a full-time income doing what you love
You’re a leader who stands out from the crowd, and you’re passionate about mastering your gifts so you can use them to impact the people who need you.
You see the possibilities in front of you, and you want to get everything aligned in your business so you can show your dream clients all the amazingness you can offer to make their lives better.
And you wish you had a business that positions and promotes you as the number one go-to expert (without being sleazy or salesy).
The only problem is…
Your business just isn’t working well enough for you to win the best clients and make the money you want consistently
You want to fix what’s wrong, but you’re confused about what to do—and how to do it
Taking the DIY route has left your business looking a little janky and amateurish—even though that’s not who you really are—and it’s keeping you from your greatness
You wish someone would just give you a blueprint to design, organize and systematize your business.
And that would help you confidently share your expertise with dream clients—without worrying that any minute now, some important task you were too busy to handle will spin out of control and leave you looking like an unprofessional, unfocused mess.
Imagine that you did have a business that worked for you, complete with a website that delivered functional design, compelling copy that inspired your peeps into action, and systems that made your whole mini-empire run like a well-oiled machine.
What will it feel like when you don’t have to waste the day away messing around with your website design and copy, trying to make it “perfect” (whatever that means); and instead, you spend your days doing the work you love?
How will it feel when you have so much clarity and control that you stop feeling like you don’t have what it takes to grow your business and make a real impact?
Imagine what your days will be like when you finally bid farewell to uncertainty, confusion and overwhelm in your business.
What will be possible for you when you can focus your energy only on the things that are in your zone of genius while everything else runs on autopilot?
Here’s how we can work together:
Custom Website Design
Your choice of done-for-you or done-with-you web design and copywriting so your brand stands out online and connects you with your best-fit clients.
VIP Biz Day
An entire, interruption-free day dedicated to your projects so you can finally get your punch list done and move your business forward—fast.
Jennifer really knocked it out of the park with my websites. They are personable, allowing prospective clients to learn a little more about me while clearly explaining what services I will provide to them and how I can be of help. My pages and sites are also now interactive, thanks to Jen.
- Leticia C. Smith, Realtor®, Legacy Homes & Lifestyles with Leticia Carroll Smith of Keller Williams Flagship of Maryland
Before We Work Together
You see other people winning, and you want success too, but you’re confused about what to do, when to do it, and how to get it done.
You’re overwhelmed by the mountain of tasks on your to-do list that never get “check marked” because you feel like there just aren’t enough hours in the day.
Your business is kinda janky and inefficient because you haven’t figured out how to pull everything together in a cohesive way.
Your branding is looking pretty basic and DIY-ish because, well, you DIYed it, and now you cringe every time you look at it and hesitate to share it with clients.
Your message seems to go unheard, even though you feel like you’re screaming at the top of your lungs and social media posting until your thumbs are numb, trying to get people to listen.
You’re struggling to hit your revenue goals, and you’re wondering if it’s even possible for you to achieve what you feel led to do.
After We Work Together
You’re confident that you’re making the right decisions for your business, and everything’s set up to run smoothly so you have more time to flow in your zone of genius.
You’re focused on doing the most important things that you love—and making money—while everything else in the background is running on autopilot.
You’ve got an organized and well-run business because you finally have systems and processes designed just for you that actually work for you.
You’ve got a brand that’s sophisticated and refined, and it not only makes you proud but also impresses potential clients and inspires them to work with you.
You’ve got a clear and compelling message that lands dream clients who value your expertise and happily pay you for it.
You’re making enough sales to earn a full-time income, finally enjoy financial freedom and reclaim your time.
My experience was great as always. I love your expertise when it comes to building winning systems, your attention to detail, and overall improvement of my business branding is incredible to say the least. I would absolutely recommend you.
- Carissa Clarke, CCPMF Property Management Firm
When you work with me, you’ll…
Stick to your launch or (re-launch) date because I’ll handle the timeline for you and make sure your project stays on track
Get the support you need to stay focused and totally dialed-in to what you do best
Be empowered to get more done (while doing less work) by implementing powerful tools and systems that make your admin and tech tasks easy-peasy
Showcase your brand and confidently put yourself out there so you can connect with people who’ve been waiting for someone just like you (without feeling pushy, sleazy or salesy)
Generate more revenue and make a bigger impact where you know you’re called to serve
Use your up-leveled financial freedom to invest more resources into yourself and your business
Rediscover what “spare time” looks and feels like, and start using it to do things you’ve put off far too long so you can find more joy in your work and everyday life
Take giant leaps toward achieving your mission in a way that feels authentic and intuitive
Create the space and opportunity to scale your business to the next level
My Process is Simple:
Design + Copy Meetings
Fine-tuning all along the way
Training, Documentation + Next steps
While Jen definitely listened to what I wanted and my vision based on who I am, I relied on her for her expertise in the process. She delivered her advice but made sure to tailor it to me personally rather than a cookie-cutter approach.
Jennifer also made sure we stuck to the schedule we created at the beginning of the process to ensure we finished the project on time by conducting regular check-ins. I have now hired Jen for several projects and will definitely be continuing to use her services. I highly recommend Jennifer.
- Leticia C. Smith, LS Legal & Mediation Solutions
Here’s how it works:
1. Book a free no-pressure consultation
We’ll hop on a call, and you’ll tell me all about your business and what your needs are right now. Then, I’ll share how we can work together so you can reach those goals.
2. Choose your package and pay
You’ll have your choice of several packages, including done-for-you options where I handle everything, or done-with-you options where you put in a little more elbow grease and use my resources and support to help pull it all together.
3. We get started on your
Once we lock in your start date, we’ll get going! Between our deep dives, design and copy review meetings and fine-tuning all along the way, my collaborative process assures that you’ll get exactly what you want. And I’ll leave you with training, documentation and next steps for optimal results.
Questions my clients ask before hiring me
What platforms do you use?
I build sites on two of the most popular platforms – Squarespace and Wix. In our consultation, we can talk about which platform is ideal for you based on your needs and how you’d like to maintain the site once our project concludes.
I have a site on a different platform that I want to move to Wix or Squarespace. Do you do that?
I build sites on Squarespace and Wix, but if you’re moving a site from another platform, tell me about it during our consultation and I’ll talk with you about your options.
Do you purchase my domain and hosting, or do I need to?
My clients typically purchase their domain and hosting plans on their own, but I can help you get that done if needed or include it in your package. The cost of a domain and hosting varies, but it’s about $250 a year total, at the low end. The thing to make sure you know is that it’s a recurring cost.
If you purchase my domain and hosting, do I own it? How can I access it?
You will own your site and your web address (URL, domain name). I will not have these accounts in my name or my company name. These accounts should be in your name, but you’ll share logins shared with me securely using a tool like 1Password or LastPass.
Do you do any copywriting?
I offer copywriting services to my clients who want my help with this part of their project. And not to toot my horn, but most web designers will not write your website copy for you and require that you write your own (or hire it out), so when you work with me, you get the benefits of a one-stop-shop.
What content do I need to provide?
You’ll provide anything you want to make sure is included on your site (and anything I’m not creating for you), including a logo, images, all of your website copy, links to your social media profiles, and product and service descriptions.
Do you set up Google Analytics for your clients? Is that on your account or mine?
Google Analytics is a must-have for tracking how people find your site, what pages they’re looking at, who they are and what they do. I’ll set this up for you, but it will be your Google Analytics account and you will be providing the tracking code to me and giving me “view” access so I can review and analyze (not edit) the data in your account.
How will you optimize my site for SEO?
I’ll configure basic SEO for you and optimize your overall site for SEO—and then I’ll show you how to use it as you add content to your site. But keep in mind that SEO is a lot of work and takes time to produce results, so once I set it up for you, you’ll be responsible for ongoing maintenance and updates.
Can you build a site that looks like this? (Meaning your own sketch or a link to a site that you like.)
As long as you’re super detailed in what you’re looking for, I can create any kind of design. If the design you want is more complex, expect that I’ll recommend a custom package. If it’s more simple and straightforward, I might have a template option which is great for your budget!
Do you create my branding (fonts, colors, styles, etc.) and graphics (images), or do I need to hire someone else to do that?
I give you the option of giving me branding and graphics that you or someone else designed, or I can do it for you.
Does my site come with an email address? How do I get that set up on my phone/laptop?
Okay, so not REALLY my job, but this usually comes with your domain and hosting. But if you need help with it, let me know and we can talk about including this as part of your package.
What’s your process?
My process is simple: we start the project with a kickoff call; then we have design and copy meetings and do fine-tuning of the design and copy all along the way; I train you and share documentation on how to operate everything; I guide you on next steps, and you launch! When you book a consultation with me, I walk you through my entire process in detail so you can feel confident about getting what you want.
How do revisions work?
We’ll schedule design and copy review meetings that will take place throughout your project, which is your opportunity to share feedback so I can make the revisions you request. I’ll let you know if any of your requests are out of the scope of your original project and give you the choice of moving forward with out-of-scope revisions or not (meaning I won’t just do them and bill you for them without your approval!).
Now, keep in mind that our goal is excellence, not perfection. My clients who get the best results are the ones who keep their eyes on the big picture and know when to “put the pencil down” so that we’re not making endless, nitpicky revisions that keep us from finishing the project and launching on time!
How long will this project take?
My projects operate on a clear timeline so you can launch on time! The length of that timeline will depend on the needs you articulate to me and the package you select based on those needs. Once you choose your package, our timeline will be set, and we’ll stick to it easily. And that means your project won’t drag on for months longer than you’d expect.
How do you prefer we communicate?
I prefer that we communicate by email, except when we have meetings held on a videoconference system like Zoom. I also ask that you do not send text messages to me because things can get lost in the shuffle that way, and I want to make sure I don’t miss any important information from you that I’ll need so we can keep your project running smoothly.
What time zone are you in?
I’m in the Eastern time zone.
What’s your price range?
Prices typically vary depending on what your needs are, but I offer options for every budget. When we have a consultation, I can walk you through all of your options.
What are your payment terms?
I require a deposit to reserve a spot on my development schedule, and then there will be milestones that are met during the project before you are invoiced for the next part of the project, just like building a house!
Will you train me on how to update my website?
I absolutely will empower you to understand your website and make updates on your own. But I typically won’t update your website's content unless we agree on a specific content update package.
What if I need help after the project is over?
I can offer you some options for hiring me to do more work after the project is over. An option could be a one-day intensive, or something else, depending on the scope of your request.
Have a question I didn’t answer here? Email me at email@example.com.
The pages will help us attract more clients and motivate them to place orders for two reasons: the pithy, conversational language and the user-friendly ease they can use to place orders. The page captures the uniqueness of our products and clearly states our discriminators that put us above our competitors.
- Quentin Wiley, Dulcet Delights
This is for you if…
You’ve already started your business and have worked with clients already; or, you haven’t officially started your business, but you’ve been testing out your concept by offering your services for free or at introductory prices.
You’re passionate about your mission, and you won’t be satisfied unless you can fulfill your heart’s desire to serve the people who need you.
You’re clear on who your ideal clients are, and you know what you offer that can help them improve their lives.
You’re totally ready to show up for yourself and your business, and you’ll commit to prioritizing collaborating with me on your project.
You understand the value of researching and gathering data, analyzing it, and making sound business decisions based on that data, especially when it comes to writing copy.
You want sustainable, long-term strategies to grow your business, and you’re committed to taking consistent action so you can get lasting results.
You’re pursuing excellence in your business—not perfection—and you’re ready to move in the direction of your big goals.
This is not for you if…
You haven’t started your business or tested out your concept yet; or, you’ve got several business ideas and haven’t decided which one you want to pursue.
You’re lukewarm about your business and can either take it or leave it right now because you have other stuff going on that’s a higher priority.
You’re super new to business and haven’t gotten clear on who your ideal clients are and what you can offer them just yet.
You’re so busy that you have zero time available to meet with me (virtually) from time to time for fine-tuning your project, and you’re not willing to make adjustments to your schedule to take on a new project.
You don’t want to be bothered with research and data, and you’d rather make business decisions based on what you think, how you feel, or bad experiences you had in the past.
You’re looking for get-rich-quick business tactics that work overnight and don’t require your time, attention and consistency.
You’re so laser-focused on every single tiny little microscopic detail that you struggle to see the big picture, so “analysis paralysis” keeps you stuck and stops you from taking action.
Hey there, I’m Jennifer!
And I’m crazy passionate about helping women entrepreneurs like you get to your next level by leveraging the power of awe-inspiring words and websites.
If you value trading wasted time, sapped energy and head-scratching frustration in exchange for consistent sales, a business you love and more time for your biggest priorities—guess what?
That’s what you’ll get when we work together.
You can do this even if you’re…
On a limited budget
I’m not a fan of chasing shiny objects! I’m all about using proven business tools, systems and processes that actually make sense so you can make dollars.
And that means I won’t try to break the bank; instead, I’ll give you the best options that fit your budget and meet your needs.
Burned by past failures
Whether you’ve made choices in the past that caused you to struggle, or you’ve had a bad experience working with a writer or web designer, today’s a new day.
And history doesn’t have to repeat itself because when you work with me, I’ll take you by the (virtual) hand and make sure you get what you need to move your business forward.
Struggling with technology
I won’t set you up with any tech so complicated that you have no idea how to use it, and even when your project is done, I won’t leave you hanging.
What I’ll leave you with is the training you need so you can finally master your tech and watch it work for you automagically.
At this point, I’ve given you all the information I have to help you decide if working together is the right next step for you.
If you’re still on the fence, just send me an email at firstname.lastname@example.org and let me know what’s holding you back. And I’ll tell you if I think we’re a good fit or not because the truth is—my services aren’t right for everyone. And that’s totally ok.
I can’t wait to help you uplevel your business!